Transparency and Control
Users are more accepting towards recommendations that they perceive as transparent. We provide modular solutions respectful of GDPR and data protection by offering a wide range of control features for both our customers and their end users.
Our APIs provide our customers with tools to upload and visualize psychographic data reflecting their users’ tastes and interests. This also helps users understand connections between their profile data and personalized recommendations in real-time.
We provide a wide range of Business Rules for our customers that can be accessed directly via API or through a dedicated interface. Our APIs also allow users to fine-tune potential interest points and reset the profiles that have been detected by the Recommendation Engine.